Betsy BrunnerinDiscovering the Sierra (in 2021)Oak MothsStrands of silk float through the air underneath a canopy of oak trees…strands that only came into focus when I adjusted my gaze.May 1, 2022May 1, 2022
Betsy BrunnerinDiscovering the Sierra (in 2021)Meeting Under an Orange SkyThe sun remained a distant orange globe all day as it moved across smokey skies. I spent most of the day inside with a dog who could not…Feb 24, 2022Feb 24, 2022
Betsy BrunnerinDiscovering the Sierra (in 2021)The First SnowA blanket of snow covers the groundFeb 23, 2022Feb 23, 2022
Betsy BrunnerinDiscovering the Sierra (in 2021)First hikeDiscovering granite bouldersFeb 21, 2022Feb 21, 2022
Betsy BrunnerSurvivor Ma(n): The Costs of Seeking Social Media FameThe sun was setting outside my apartment when I received word that Ma was still missing. It was around 4pm in the late autumn and I knew…Feb 21, 2022Feb 21, 2022
Betsy BrunnerSharing the Mic: Patagonia’s Work to Advance BIPOC EffortsThis is the last in the three-part series co-authored with Dr. Veronica Dawson on Patagonia’s recent CSR efforts (Part 1; Part 2).Feb 6, 2022Feb 6, 2022
Betsy BrunnerinMedia & AdvocacyWhen my family member became a conspiracy theorist: How to understand why people turn to extremismA close family member recently sent me links to two websites that were completely foreign to me. The email that accompanied it told me…Dec 28, 2020Dec 28, 2020
Betsy BrunnerinMedia & AdvocacyProtesting Under SurveillanceProtestors around the world are facing new difficulties and restrictions that demand tactics constantly be invented and adapted. Most…Oct 14, 2020Oct 14, 2020
Betsy BrunnerinMedia & AdvocacyWhat Does CSR on Social Media Look Like?: Harnessing the Power of Wild Public NetworksWe wrote earlier on Patagonia’s provocative “The President Stole Your Land” initiative and the ways it responded to the need to 1) launch…Sep 8, 2020Sep 8, 2020
Betsy BrunnerinMedia & AdvocacyBeing a Provocateur: Patagonia’s Take on Corporate Social ResponsibilityCSR strategies are changing in response to two important factors that, in many ways, go hand in hand: the rise of social media and the…Sep 5, 2020Sep 5, 2020